Why Helm Exists

Build a recruiting system athletes can trust

Recruiting should reward talent, effort, and fit. We're creating the platform that gives athletes visibility and gives coaches the confidence to make the right call.

Why

The recruiting process is fragmented. Athletes have to prove themselves across disconnected platforms, and coaches are forced to make decisions without a complete picture of performance or potential.

Helm exists to bring transparency and structure to that journey, so the right athletes and programs can find each other with confidence.

Helm Sports Labs

Our Why

Opportunity should be earned

We're building a recruiting system that values consistency, growth, and fit, giving every athlete a real chance to be discovered.

What we want to accomplish

A single, modern platform that aligns athlete development with recruiting outcomes.

Make talent visible

Surface athletes on merit, not connections, with trusted performance data and real context.

Guide better decisions

Give coaches a clear, unbiased view of fit, readiness, and trajectory across every level.

Unify the workflow

Replace scattered tools with one system that connects recruiting, development, and communication.

How we build

Principles that keep us honest and focused on outcomes.

Clarity over noise

We focus on the signal that matters most to athletes and programs.

Athlete-centered

Every workflow should help players improve, get seen, and land in the right environment.

Trust and accountability

We build with integrity, privacy, and long-term outcomes as the baseline.

Ready to get started?

Start building a clearer recruiting process for your program or your athletes.